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Using ‘Vine’ ; A Poweful App for Uploading “6-second” Videos

  • Date: February 1, 2012
  • Author: eDentalImage
  • Comments: 0

Integrating videos into dental social media via Twitter or Facebook just got a lot easier with Twitter’s most recent acquisition of Vine, an app suited for recording all-at-once-videos, or segments, from smartphones or tablets.

Think of it as a welcomed business tool for dental practices. It provides a medium to record those quick, breakout moments when a video might just strengthen your message—users can promptly upload their 6-second production to the Internet via Vine’s app. Potential patients would love to see what your actual dental office is like, including the environment, dental staff, and humor.

Vine users need not feel any angst about getting-it-right in 6 seconds, as the platforms allows quick, successive ‘tapping’ of the screen, or a single “6 second” interval.

Editing? Yes, after you’ve finished your video using the Vine app, several options are at your fingertips:

* Save the 6 Seconds clip on your phone.
* Send it up to Vine.
* Up to Vine PLUS share it on Twitter… or Facebook

Public or Private?

Take note: Vine videos are entirely public. The good and bad of it include all kinds of data you want to ‘send up,’ as well as location info and even your profile and “everything in-between.” This can help market your dental office and give insight into the office culture.

Likened to the hit app, Instagram, the Vine platform invites sharing, but only with others who have downloaded the app:

“Vine is very similar to the app Instagram in that you’re able to create media and share it only with your other friends in-app, but unlike that environment, Vine makes no effort to hide the fact that everything you upload to the web is, indeed, entirely public.”

Whether your practice is large or small, we work closely with all of our clients to maximize the ROI for their local online presence. Get in touch with eDentalImage today to learn more about our collaborative approach to marketing with a FREE consultation!

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