Web Designer vs. Web Team
- Date: May 12, 2012
- Author: eDentalImage
- Comments: 0
If you are in the process of having a website made for your dental practice, or updating the one you currently have, you’ve probably frequently come across two similar, but distinctly different terms: web designer and web team. Why are these terms different and which is the best for your office? We’ll break it down for you.
A Web Designer is, strictly speaking, a person who creates the look and “design” of a website. The designer usually has a background of web design and web design only. Web designers focus on the design portion of a website, rather than the functionality or marketing of that site. Web designers may try to complete other online marketing tasks, but they usually only have a limited knowledge of what is required to market a website beyond a quality design.
A Web Team is a group of web professionals who usually work for the same company or agency. This means each individual on the team specializes in one aspect of web design and online marketing. Person A only designs, Person B only codes, Person C is an expert in SEO (Search Engine Optimization), etc. Working together, the team creates a fully functional website that is marketed correctly to drive and receive traffic for your dental website.
Which Do You Need?
The answer is easy, a design team!
Think about it! Who would you want to build your car- a specialist in steering wheels who is vaguely familiar with wheels and lights, or a team of automotive workers who each specialize in one part of the car? You’ll pick the team every time, it’s just common sense!
In an agency setting, like with eDentalImage, the entire web team is in-house, allowing for quicker time frames and a seamless experience. Agencies also offer the advantage of low-cost. To individually hire a web designer, a coder, a PPC expert, a SEO expert, etc. is pricey compared to the low-cost of hiring one company or agency.
Don’t let your web designer fool you into thinking he knows how to correctly market your website! Pick a Web Team for satisfaction and peace of mind.